Resources

How Salesforce Loyalty Management and Commerce Cloud Work Together with AI

December 03, 2024 | Article

Boost customer loyalty with Salesforce Loyalty Management and AI.

AI-Driven E-Commerce: Enhancing Customer Journeys with Salesforce Commerce Cloud

December 03, 2024 | Article

Improving e-commerce with AI and Salesforce Commerce Cloud.

Salesforce Data Cloud for the CMO

November 21, 2024 | Article

Learn to leverage Salesforce Data Cloud for effective marketing strategies.

Data Cloud Crash Course

October 28, 2024 | Article

Master Salesforce Data Cloud essentials in just 20 minutes.

CMO Use Case: Maximizing Impact with Data Cloud

October 24, 2024 | Article

See how Salesforce Data Cloud helped a CMO overcome siloed customer data and personalize marketing efforts, resulting in significant reductions in customer acquisition costs and improved conversion...

The CEO's Dilemma

October 22, 2024 | Article

Data-driven decisions help CEOs navigate rapid change and fragmentation.

The True Customer: Beyond Labels to Lasting Connections

September 30, 2024 | Article

Uncover deep customer insights to drive loyalty and growth.

Salesforce Data Cloud - The Transit Hub for Your Data

September 11, 2024 | Article

Salesforce Data Cloud unifies data sources, transforming raw data into actionable insights for business growth.

How to Get Leadership Alignment on Salesforce Data Cloud

September 06, 2024 | Article

Achieve leadership alignment on Salesforce Data Cloud with these expert strategies.

Salesforce Data Cloud: Your Data Brewery

July 22, 2024 | Article

Salesforce Data Cloud is like a fine beer; it’s all about the quality of the grain.

Driving Results with Data Cloud

July 01, 2024 | Case Study

Improved customer data management supercharges marketing for a leading luxury auto dealership.

Conquer Data Angst, Boost Ad ROI with Omni-channel Attribution

May 31, 2024 | Article

Industry experts dive into gen AI omni-channel attribution secrets.

Data Productivity with Marketing Cloud Intelligence and Data Cloud

August 07, 2023 | Article

Salesforce provided two exceptional data platforms. Which use cases are addressed by each and how can we generate the most value from these technologies?