Designing Dashboards that Stick: A Guide to Design and Practical Harmony
January 18, 2024 | Article
Exploring the balance between Design and Function.
How do I showcase our Holiday reporting metrics?
January 11, 2024 | Article
Holiday reporting can be a challenge for many marketing teams.
Ten Mistakes That Completely Kill Dashboard Adoption
October 20, 2023 | Article
We discuss ten data design pitfalls that impact decision making and platform adoption.
Charting the Future: The Triad of Strategy, Metrics, and Ownership
October 04, 2023 | Article
Performance management, scorecards, and organizational accountability aren’t independent. Together, they generate the rhythm, balance, and predictability imperative for modern businesses.
Mastering the Business of Intelligence
October 03, 2023 | Article
Dashboards are more than just interactive visuals; they’re catalysts for cultural change. Businesses must foster a culture where data isn’t something to be feared but embraced.
How DataUx™ Impacts Dashboard Engagement
September 19, 2023 | Article
Drive platform adoption by turning cold data into a compelling, data narrative. By building an emotional bridge, we ensure clients don't just see data; they feel its impact.
3 Data Design Principles
September 05, 2023 | Article
We explain how clarity, hierarchy, and consistency of information are fundamental to data design and dashboard development.
Data Visualization vs. Information Design
July 11, 2023 | Article
A very common confusion we often observe - people use the terms Data Visualization and Information Design interchangeably.
Adopting a Product-Oriented Mindset
Try and look at data through the product lens to unlock its full potential and make it a thoughtful part of your business strategy.
Understanding the anatomy and proper construction of tables
June 21, 2023 | Article
Tables are a great visualization tool because they provide a structured format for displaying information in rows and columns, making it easy for users to compare and analyze the data
The Value of Effective Data Communication
June 15, 2023 | Article
When data is shared transparently and in a comprehensible format, it becomes more persuasive and impactful, and creates a common language that encourages cross-functional collaboration.
NPS or CSAT
June 13, 2023 | Article
With the implementation of the dashboards, NPS and CSAT tracking becomes so much easier, providing a more comprehensive view of the customer experience.
Why Do Marketing Dashboards Quickly Collect Dust?
June 01, 2023 | Article
Businesses often create dashboards inundated with interactive features, yet many collect dust over time. Ever wonder why this happens and what can be done to avoid this?
Marketing Success in a Changing World
May 30, 2023 | Article
Join our webinar, co-hosted by Salesforce and Decision Foundry, as we explore tangible techniques for harnessing the power of data-driven insights.
Is Attribution still dead?
April 05, 2023 | Article
Multi-touch attribution should be upgraded to a more precise, more balanced econometric and incremental based model. This provides CFO-worthy fiscal benchmarks.
How We Used Semrush to Build Brand in 90 Days
January 03, 2023 | Article
Thanks to Semrush we bested our goal in three months and greatly exceeded our 2022 MQL and SQL targets.
CEO Ross Jenkins Speaks at Dreamforce 2022
August 23, 2022 | Article
Join him as he discusses a structured and teachable approach for communicating data insights through a combination of The Five Principles of Data-Driven Design.
The Modern Agency: A Datorama Webinar
November 09, 2021 | Article
Consumer privacy concerns and data protection laws have the marketing industry facing imminent, immense change. While the digital-first customer focus remains, legislation and the AdTech industry s...
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