Resources

Winning Off the Court: How an NBA Franchise Elevated Fan Engagement Internationally

March 09, 2026 | Case Study

A Multi-Platform Healthcare Case study

February 26, 2026 | Case Study

A Salesforce Marketing Cloud Intelligence Healthcare Case Study

February 23, 2026 | Case Study

Marketing Cloud Intelligence Dashboard Best Practices

February 06, 2025 | Article

Learn dashboard design techniques and advanced visualization methods.

Spend Your Budget on Marketing Cloud

November 16, 2023 | Article

Optimize the profitability of your email marketing campaigns

SOQL connector to pull data from Salesforce database into Datorama

May 16, 2023 | Article

A summary and step by step guide for using the SOQL connector and Datorama (now known as Marketing Cloud Intelligence)

Cohort Analysis in Datorama

May 02, 2023 | Article

Cohort analysis has been around for decades. The technique breaks data into groups, or "cohorts" that share common characteristics over a defined time period. We give you the steps for accomplishin...

To Pardot or To Marketing Cloud, that is the Question?

February 07, 2023 | Article

When it comes time to choose between Pardot and SFMC, don’t make cost the deciding factor.

What Can Salesforce Marketing Cloud (SFMC) Do for You?

January 04, 2023 | Article

SFMC connects and synchronizes your data between the core Salesforce org and your SFMC account. These connections are made using multiple powerful tools that create a feature-rich product.