Articles

Marketing Success in a Changing World

May 30, 2023 | Article

Join our webinar, co-hosted by Salesforce and Decision Foundry, as we explore tangible techniques for harnessing the power of data-driven insights.

6 Data Driven Design Principles

October 22, 2022 | Article

An encore of our top-rated Dreamforce 2022 presentation. See Ross's walkthrough of approaches, challenges and solutions as presented at Dreamforce.

Mastering Datorama Episode 3: Custom Classifications

September 30, 2022 | Article

Join Ashish Nelson as he demonstrates how custom classification in Datorama can blend datasets from different marketing channels like Paid Search, Social and Email marketing.

CEO Ross Jenkins Speaks at Dreamforce 2022

August 23, 2022 | Article

Join him as he discusses a structured and teachable approach for communicating data insights through a combination of The Five Principles of Data-Driven Design.

Mastering Datorama Episode 2: Blending Data Sets

August 02, 2022 | Article

With data coming from so many sources, you need a way to blend it together and get the complete picture of your marketing activity.

Mastering Datorama Episode 1: Data Onboarding

July 06, 2022 | Article

Learning Datorama. The first step to quality solution building is sound data ingestion and onboarding. Missing this critical development phase can prove very costly.

The Modern Agency: A Datorama Webinar

November 09, 2021 | Article

Consumer privacy concerns and data protection laws have the marketing industry facing imminent, immense change. While the digital-first customer focus remains, legislation and the AdTech industry s...

Datorama Webinar on Data Storytelling

September 30, 2020 | Article

Ross Jenkins, Decision Foundry US CEO, and 2021 Salesforce Marketing Champion was invited to speak at a Datorama webinar (sponsored by Salesforce) on the topic of Data Designing using Datorama.