Your Survival Guide to Salesforce Dreamforce 2024

Key Highlights

• AI Takes Center Stage: Dreamforce 2024 will be the largest AI event globally, showcasing how to become an AI-driven enterprise.
• Learn from the Best: Over 1,500 sessions and workshops featuring 115+ visionaries like David Kirk (former NVIDIA Chief Scientist) and Salesforce’s own Marc Benioff.
• Elton John Rocks Dreamfest: Get ready for an unforgettable Dreamfest performance by legendary artist Elton John, supporting UCSF Benioff Children’s Hospitals.
• Moscone Center Buzzes: The action unfolds at San Francisco’s Moscone Center with thousands of Trailblazers and hundreds of partner showcases.
• Network Your Way to Success: Connect with Trailblazers, Salesforce experts, and industry leaders from around the world.

Introduction

Dreamforce, the big Salesforce event, is back in San Francisco! This isn’t just any conference. It’s a chance to look closely at AI and how it affects business. Get ready to see new ideas, meet Trailblazers from around the world, and feel the special excitement that Dreamforce brings.

Understanding Dreamforce 2024

Dreamforce is the main conference for Salesforce. It happens every year and brings together customers, partners, and tech fans. The event takes place in San Francisco and lasts for several days. It is full of new ideas, learning chances, and chances to meet new people.

At Dreamforce, you can attend talks by important industry leaders, known as keynote speakers. There are also hands-on workshops and product demos for those who want to dive deeper into Salesforce. This event is a great way to learn about the future of AI, CRM, and cloud computing. Among the impressive list of speakers, you will also get to hear from David Kirk (Former Chief Scientist and Fellow, NVIDIA), Raj Subramaniam (President & CEO, FedEx Corporation), Matthew McConaughey (Academy-Award Winning Actor, NYT Bestselling Author & Salesforce Brand Partner), Bob Sternfels (Global Managing Partner, McKinsey & Company), admins, and legendary pop-rock-icon Elton John, who will be performing at Dreamfest. This event is not to be missed for any Salesforce professional.

The Significance of Salesforce’s Flagship Conference

Dreamforce is the top event for Salesforce. It shows how much the company cares about innovation and helping customers. Marc Benioff, the founder and CEO of Salesforce, created Dreamforce. Over the years, it has grown from a simple customer meeting into a major global event.

Every year, this important conference announces new ideas, hosts interesting talks, and offers great chances to connect with others. It’s the time for Salesforce to present its newest products, share future plans, and help its community find greater success.

People who attend leave feeling not just informed but also inspired. They are ready to use Salesforce’s power to change their businesses and have an impact on technology in the future.

What to Expect at Dreamforce 2024

Get ready to dive into Salesforce at the big Moscone Center for Dreamforce 2024. This event will be full of chances to learn, including:

• Visionary Keynotes: Listen to important speakers like Matthew McConaughey, Raj Subramaniam (FedEx CEO), and Salesforce leaders, including Marc Benioff.
• Deep-Dive Sessions: Pick from over 1,500 sessions and workshops with product experts. These will cover topics like AI, data cloud, and CRM.
• Cutting-Edge Expo: Check out the newest cloud computing solutions. You can connect with many Salesforce partners sharing their latest apps.

Whether you are an experienced Salesforce professional or just starting out, Dreamforce 2024 offers valuable insights, connections, and ideas.

Preparing for Dreamforce: A Beginner’s Guide

Are you going to your first Dreamforce? This guide will give you all the information you need for a great experience. We will help you with registration, choosing sessions, and tips for networking. By the end, you will be ready to enjoy Dreamforce 2024.

It is not too soon to start planning for a big event like Dreamforce. Let’s get you ready for the largest Salesforce event of the year!

Essential Resources and Equipment for Attendees

Navigating Dreamforce can be easier for beginners if you have the right tools and resources. Thankfully, Salesforce provides many helpful options to improve your experience:

• Dreamforce Website: The official Dreamforce website gives you important event details, session schedules, and speaker information.
• Salesforce+ Streaming: Can’t be there in person? No worries! Salesforce+ allows you to watch keynotes, sessions, and special content live or on-demand.

Don’t forget to bring essentials like a portable charger, comfy shoes, and a notebook for important notes. Preparation is important for a great Dreamforce experience.

Step-by-Step Guide to Planning Your Experience

Welcome to the ultimate guide to planning your Dreamforce 2024 experience! With so much to see, do, and learn, it’s essential to have a solid plan in place to make the most of your time in San Francisco. In this section, we’ll walk you through the key steps to create a personalized and productive Dreamforce experience. From preparation to execution, we’ve got you covered. Let’s get started!

Step 1: Registering for the Event

To secure your spot at Dreamforce 2024, you need to register. Salesforce offers various pass options to suit your needs, including:

• Early bird passes starting at $1,499
• Standard passes priced at $1,999
• Last-chance access for $2,499

Keep an eye on your email for registration dates and early bird discounts. Act fast, as passes can sell out quickly. After registering, you’ll receive a confirmation email with key details about your Dreamforce access, badge pickup, and next steps to make your experience special.

Step 2: Booking Your Accommodation Early

With San Francisco bustling during Dreamforce, securing accommodation is a top priority. To avoid high prices and sold-out situations, book your stay early. Consider the following options:

• Official Dreamforce Hotels: Take advantage of discounted rates offered by Salesforce’s partner hotels.
• Explore alternative neighborhoods: Look beyond downtown San Francisco for more affordable options, using public transportation to get to Moscone.
• Alternative accommodations: Rent a private room or property through services like Airbnb or Vrbo.
• Budget-friendly options: Luxury hostels or hotels outside the city center can offer affordable rates and convenient access to Moscone.
• Neighboring cities: If San Francisco is booked up, consider staying in neighboring cities like:
  • East Bay: Oakland, Berkeley, or Walnut Creek offer easy access to San Francisco via BART.
  • North Bay: San Rafael or Novato provide a scenic commute to San Francisco via the Golden Gate Ferry.
  • Peninsula: Cities like San Mateo, Redwood City, or Palo Alto offer convenient Caltrain access to San Francisco.

Remember to prioritize flexibility when booking, opting for free cancellation policies to ensure you’re prepared for any changes. By planning ahead, you can secure a comfortable and affordable place to stay during Dreamforce.

Step 3: Mapping Out Your Must-Attend Sessions

With over 1,500 sessions to choose from, covering various Salesforce products and topics, creating a personalized schedule is crucial to maximize your Dreamforce experience. Here’s how to make the most of it:

• Visit the Dreamforce website to browse and filter sessions by:
  • Tracks (e.g., Admin, Developer, Marketing)
  • Products (e.g., Sales Cloud, Service Cloud, Commerce Cloud)
  • Industries (e.g., Healthcare, Finance, Retail)
  • Speaker interests and expertise
• Use the Agenda Builder tool (launching in August) to plan your schedule:
  • View sessions by date and time
  • Add sessions to your personal agenda
  • Favorite sessions that interest you
• Note: Most sessions are first-come, first-seated, so plan ahead and arrive early to secure your spot
• Identify sessions that align with your career goals, interests, and current projects. Consider both functional and technical topics to broaden your knowledge.
• Don’t be afraid to venture out of your comfort zone and explore new areas within Salesforce. You might discover fresh perspectives, innovative solutions, or emerging trends.
• Prioritize sessions wisely, as popular ones fill up quickly. Make a list of your top choices and create a backup plan in case your preferred sessions are full.

Step 4: Setting Up Meetings with Key Contacts

Dreamforce is a great chance to network. First, think about the key people you want to meet, like Salesforce executives or product managers. You might also want to connect with industry leaders such as Bob Sternfels, Global Managing Partner at McKinsey, or other Trailblazers.

Try reaching out beforehand to set up meetings or coffee chats. Use social media like Twitter and LinkedIn to connect with people and arrange meetups at the event. Keep in mind that building strong relationships can bring you valuable insights, partnerships, and job opportunities.

Step 5: Planning Your Wardrobe and Packing Essentials

The weather in San Francisco can be notoriously unpredictable, as Mark Twain once said, “If you don’t like the weather in San Francisco, wait 10 minutes.” So, it’s essential to pack layers for your trip. Choose business casual clothes for daytime sessions and events, and remember to bring a light jacket or sweater for the cooler evenings.

Comfortable shoes are a must, as you’ll be walking a lot around the Moscone Center. Don’t forget to pack helpful items like:

• A reusable water bottle

Maximizing Your Dreamforce Experience

Attending Dreamforce is worth your time and money, so make it great! Don’t just sit and watch. Get involved by talking to speakers, joining workshops, and asking good questions. This is a special place to learn and meet experts from around the world.

Join the Salesforce community spirit. Talk with other Trailblazers, share what you know, and trade ideas. Dreamforce is about learning, making connections, and enjoying yourself.

Networking Strategies for First-Time Attendees

As a first-time Dreamforce attendee, the event’s scale and energy can be intimidating. However, don’t let this hold you back from networking! Here are some strategies to help you connect with others:

• Start small: Join intimate sessions, workshops, or roundtable discussions to meet fellow attendees in a relaxed setting.
• Engage with speakers: Approach them after talks to ask questions, share insights, or simply express your appreciation for their presentation.
• Connect with like-minded Trailblazers: Use the Dreamforce website to find and connect with others who share your interests or work in similar industries.
• Be approachable and genuine: Show interest in others’ stories and share your own experiences.

Tips for Balancing Learning and Networking Opportunities

Dreamforce offers a wealth of learning and networking opportunities, and finding a balance between the two is key. Here are some tips to help you make the most of your experience:

• Be intentional with your session schedule: Focus on attending sessions that align with your interests and goals, rather than trying to attend every keynote or session.
• Prioritize networking time: Set aside dedicated time for networking, whether it’s at:
  • Networking receptions
  • Group lunches
  • Walking around the Expo Hall to meet others
• Make the most of brief connections: Even short chats can lead to important connections, so be open to starting conversations with fellow attendees.

Staying Comfortable and Energized

Dreamforce is like a long race, not a short run. It is important to keep your energy up. The fun of the event can tire you out, so take your time during the day. Make sure to take breaks between sessions for food, drinks, and to give your feet a rest.

Take care of yourself by drinking plenty of water, sleeping enough, and paying attention to what your body tells you. Wearing comfy shoes is very important since you will be walking a lot.

Selecting Comfortable Footwear

Choosing the right shoes is very important for getting through the large Moscone Center and all the events at Dreamforce. You need comfortable shoes, no excuses.

Pick supportive sneakers or walking shoes that you have worn before. Stay away from new shoes or those that do not offer enough support. They could cause sore feet and make your time less enjoyable.

Keep in mind that you will be on your feet most of the day. You will walk between sessions, check out the Expo Hall, and go to networking events. Buying comfortable shoes is a smart choice that will improve your whole Dreamforce experience.

Dining and Socializing in San Francisco

San Francisco’s culinary scene is a melting pot of flavors, cultures, and dining experiences. As a Dreamforce attendee, you’ll have the opportunity to explore the city’s top-rated restaurants, cozy cafes, and bustling food trucks.

Meeting and Mingling over Meals

Use your dining experiences as a chance to connect with fellow attendees, share stories, and build meaningful relationships. Plan ahead and book tables at popular spots to ensure a smooth and enjoyable experience.

Making Restaurant Reservations Ahead of Time

Don’t wait until the last minute to book your restaurant reservations. Popular spots near the Moscone Center and around the city fill up quickly during Dreamforce. Use online reservation services like:

• OpenTable
• Resy
• Tock

Exploring San Francisco’s Culinary Scene

Venture beyond the conference center and explore San Francisco’s diverse neighborhoods, each with its unique food scene:

• Fisherman’s Wharf: Fresh seafood and stunning waterfront views
• Chinatown: Authentic Chinese cuisine and cultural experiences
• Haight-Ashbury: Vintage vibes and eclectic eateries
• Mission District: Latin American flavors and street art
• North Beach: Italian cuisine and charming ambiance

Final Comments

Dreamforce 2024 is an unparalleled opportunity for Salesforce professionals to learn, network, and grow. With its rich history, diverse sessions, and vibrant community, this event has something for everyone. Whether you’re a seasoned Trailblazer or just starting out, Dreamforce is the perfect platform to enhance your skills and knowledge, connect with like-minded individuals and industry leaders, and stay updated on the latest Salesforce innovations and trends.

As you prepare for Dreamforce, it’s essential to plan ahead and register early to secure your spot. Booking your accommodation and sessions strategically will also help you make the most of your time in San Francisco. Don’t forget to pack comfortable shoes and essentials, as you’ll be on your feet and moving around throughout the day. Taking breaks and prioritizing self-care is also crucial to maintaining your energy and focus.

The Salesforce community spirit is palpable at Dreamforce, and networking opportunities abound. Start conversations, ask questions, and share your own experiences with others who share your interests and passions. Dreamforce is a time to learn, grow, and have fun, so be sure to take advantage of all that it has to offer. With its inspiring keynotes, informative sessions, and vibrant community, Dreamforce 2024 is an event you won’t want to miss.

Frequently Asked Questions

What are the best strategies for first-time Dreamforce attendees?

First-time attendees should plan their sessions carefully. They should pick ones that match their Salesforce goals. It’s important to introduce yourself. Don’t hesitate to talk and connect with other attendees and speakers.

How can I make the most out of the networking opportunities at Dreamforce?

To get the most out of your Dreamforce networking, plan meetings with important contacts ahead of time. Join in on talks during breaks, meals, and social events to connect even more.

What should I pack for Dreamforce considering San Francisco’s weather?

Pack layers of clothes for San Francisco’s changing weather! It is good to have comfortable walking shoes. Bring a light jacket, a reusable water bottle, and business cards, too.