Podcast
Marketing Intelligence: Under the Hood
August 12, 2025 Podcast Episode
An episode exploring Salesforce's new Marketing Intelligence platform with Vimal Eapen, a 12-year Datorama veteran. The discussion covers the platform's deep integration with Data Cloud and Tableau Next.
Speakers
Ross Jenkins, CEO of Decision Foundry
Vimal Eapen, Senior Technical Manager
What We Cover
- Deep integration with Data Cloud and Tableau Next
- Customization capabilities and limitations
- Recommendations for Salesforce improvements
- Restoring the Media Transparency Center
- Expanding data models for enterprise use