Dreamforce, the world’s largest software conference, returned to the San Francisco Bay Area this September, and Decision Foundry CEO Ross Jenkins was honored to be among the prestigious speakers. During the conference, he shared his thoughts on how to build better data experience including tips, principles, and frameworks. He discussed a structured and teachable approach for communicating data insights through a combination of The Five Principles of Data-Driven Design.
You can download his Dreamforce presenter slides from 09/20/2022 @ 4:00PM PST.
Ross walked through some of the finer points of Marketing Cloud Intelligence, formerly Datorama, and Tableau including how to manipulate HTML, CSS, and JavaScript, to create truly memorable data experiences. Learn a human-centric approach to develop better data experiences.
Want to know more about honing your data experiences? Watch our entire Mastering Datorama series and opt-in for future communication as we plan to replay Ross’s discussion on his five principles of data-driven design, in late October of 2022.
Further Readings related to his discussion
- Ross’ Data-Driven Design Principles presentation
- How to Build a Data UX Dashboard
- Sample Client Wireframes from Moqups
- Ultimate BI Rule Book for Improving Data UX & User Adoption
- Signature Dashboard Visualizations
- Decision Foundry Customs Widget
- What is Datorama?
About Ross
Ross is the CEO of Decision Foundry and a 23-year veteran in the Customer Analytics and Digital Marketing space. He’s been named a Datorama Best Data Visualization Winner, a Salesforce Marketing Champion, and an IAB Data Rock Star.
During his career, Ross has served as an Analytics Executive for several of the world’s largest media holding companies. He’s also a writer and an accomplished international keynote speaker.
