Salesforce CRM Services

Customer Journey Omniscience

Connect your data lakes, warehouses, and external sources to deliver AI-powered insights and workflows for better customer experiences with our end-to-end Salesforce Data Cloud services

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The only data platform native to Salesforce, the world’s #1 AI CRM

Overcome Data Angst and Unlock Trapped Data

Take advantage of the expertise of a premier Salesforce partner of Data Cloud deployments

Unlocking Trapped Data

Many companies struggle with disconnected, siloed data across various systems. Salesforce Data Cloud unifies structured and unstructured data, creating a 360-degree view of customers that’s actionable for CRM, AI, automation, and analytics across all touchpoints and channels.

Customization and Integration

Traditional Customer Data Platforms (CDPs) often lack seamless integration with other business functions. Salesforce Data Cloud, deeply integrated into Salesforce’s Einstein 1 Platform, allows services like Flow automation, Apex code, and Reports to natively use rich data and insights.

Data Security and Integrity

Ensuring data quality, integrity, and safeguarding against security breaches is paramount. Salesforce Data Cloud addresses these concerns by providing a secure, unified layer for Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud.

Predictive Insights and AI

Companies seek actionable insights from their data. Salesforce Data Cloud’s generative AI makes it easier to drive relevant outcomes without expensive model training. External predictive models can also be seamlessly integrated.

Enhancing Customer Experiences

By unifying data and enabling personalized engagement, Salesforce Data Cloud helps companies automate prospecting, identify upsell opportunities, reduce churn, and accelerate adoption and success.

How Decision Foundry can help

We’re inherently better equipped to navigate the intricacies of raw data effectively

Our team of data scientists have verified and proven experience in Salesforce Data Cloud projects

Decision Foundry collaborates with your organization to understand your specific requirements, existing data infrastructure, and business goals. We assess how Data Cloud can align with your needs and create a tailored implementation plan.

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Decision Foundry helps map your data sources, ensuring seamless integration with Data Cloud. We configure connectors, APIs, and data pipelines to bring in structured and unstructured data from various systems.

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Decision Foundry customizes Data Cloud to fit your unique use cases. We configure data models, create custom fields, and set up rules for data enrichment and matching.

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Ensuring data accuracy and integrity is critical. Decision Foundry implements data quality checks, processes to eliminate duplication, and establishes governance policies to maintain high-quality data.

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Decision Foundry provides training sessions for your team, covering Data Cloud features, best practices, and how to leverage insights effectively. This empowers users to make informed decisions based on the data.

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Post-implementation, Decision Foundry offers ongoing support, troubleshoots issues, and helps optimize your Data Cloud setup. We stay updated on new features and enhancements, ensuring your solution evolves with your business needs.

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Our Process

Scattered data? We help you and Salesforce Data Cloud bridge the gap

By activating your data, Salesforce Data Cloud empowers you to deliver personalized experiences and drive measurable results. Here at Decision Foundry, we understand the complexities of data integration and activation. We act as your trusted partner in the Data Cloud Jumpstart Program, with our expertise streamlining the implementation process and unlocking the full potential of your data. Our team of Salesforce Data Cloud specialists will work closely with you to customize a solution that meets your specific needs and business goals.

We begin with a strategy session to identify your data goals and requirements within the Data Cloud framework. This ensures a customized solution aligned with your specific marketing objectives.

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Before diving in, we conduct a comprehensive audit of your current MarTech stack and data infrastructure. This analysis helps us identify any potential integration points and smooths the transition to Data Cloud.

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Leveraging our expertise, we craft a tailored implementation roadmap. This roadmap outlines the steps for a smooth and efficient integration process, seamlessly connecting your existing data sources with Data Cloud.

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We guide you through a collaborative data modeling and segmentation workshop. This interactive session empowers your team to effectively organize and apply your unified customer data for targeted marketing campaigns.

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To jumpstart your data exploration journey, we’ll establish the initial connection of key data sources like Google Analytics 4 and Salesforce CRM into Data Cloud. This foundational layer provides a springboard for further in-depth analysis.

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We’ll configure two (2) initial Tableau reporting dashboards, designed to deliver actionable insights at a glance. These dashboards showcase key perceptions offering immediate visibility into your customer data and campaign performance.

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Our commitment goes beyond initial setup. We offer platform walkthroughs, written documentation, and dedicated training on using Data Cloud. This approach ensures your team has a clear understanding of Data Cloud functionalities and ongoing maintenance requirements, empowering them for long-term success.

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Throughout the Jumpstart Program, you’ll have a dedicated Solution Architect assigned to your project. This expert resource serves as your guide to Data Cloud success, providing ongoing guidance and support to ensure you achieve your marketing goals.

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Salesforce Data Cloud FAQs

Salesforce Data Cloud is a unified data platform that provides a 360-degree view of customers by integrating structured and unstructured data. It enables personalized engagement, automation, analytics, and AI across all touchpoints.

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Salesforce Data Cloud is the evolution of CDP. Beyond a name change, it offers deeper integration with Salesforce services and a broader scope for data unification and insights.

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Data Cloud extends beyond traditional CDP capabilities. It integrates seamlessly with Salesforce applications, allowing services like Flow automation, Apex code, and Reports to natively use rich data and insights.

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Key benefits include a holistic customer view, customization, data security, predictive insights, and enhanced customer experiences. It empowers organizations to harness data effectively and drive growth.

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Data Cloud is deeply integrated into Salesforce’s Einstein 1 Platform. It complements Sales Cloud, Service Cloud, Marketing Cloud, and Commerce Cloud, providing a unified layer for data enrichment and engagement.

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